Zillow

The promises seemed to be a game changer for my business. Unfortunately none of what I was told was true.

Lying about market shares. Zillow promised to deliver an estimated 10-11 per month yet the average of leads received was only 2 per month.

The newer format for their buyer leads where they connect you live over the phone results in slightly more vetted and quality leads since you get to talk to the buyer right away. They also give you the option to be that buyer’s designated agent on Zillow for at least 30 days so that the buyer doesn’t get connected with other agents on Zillow right away.

Of course the ever-increasing cost is frustrating, but isn’t that surprising with the way the real estate market has been in recent years. My biggest complaint with Zillow Premier Agent is that you have to be ready to answer calls from them in order to be connected with the lead, which is really challenging for me. I can easily respond to a text or email (like with Realtor.com), but I often can’t answer a call right away. If you don’t answer, they call another agent. It’s mainly because of this that I recently cancelled my advertising with Zillow.

I also had issues with lead quantity. There were multiple months this past year where I received fewer leads than they had quoted me when I had signed up. I just feel like the quality overall has gone down hill over the past 7 years that I had been advertising with them..

I enjoyed Premier agent until the system changes made kept placing my account on hold and my rep had to reactive my account all the time. Very frustrating.

The system changes made by Zillow kept placing my account on hold and my rep had to reactive my account all the time. Very frustrating to update my CRM, maintain my stats all while sending screen shots and forwarding emails on a constant bases to my rep so. they could try and figure out why my account kept getting suspended. I was asked to uninstall and reinstall the mobile app on a regular bases, with no resolution.